BOOM! How To Launch A Successful Personal Brand Colette Mason

ISBN:

Published:

Kindle Edition

232 pages


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BOOM! How To Launch A Successful Personal Brand  by  Colette Mason

BOOM! How To Launch A Successful Personal Brand by Colette Mason
| Kindle Edition | PDF, EPUB, FB2, DjVu, AUDIO, mp3, RTF | 232 pages | ISBN: | 4.74 Mb

If you want to position yourself as an expert in your industry and set up an online consultancy to promote what you do. Look no further. This is the book for you.This book looks at online marketing principles for personal brands and then how toMoreIf you want to position yourself as an expert in your industry and set up an online consultancy to promote what you do. Look no further. This is the book for you.This book looks at online marketing principles for personal brands and then how to implement those ideas using no-hassle, free and paid off-the-shelf proven tech solutions.

If you’re prepared to do some groundwork yourself you can achieve a lot, even on a limited budget.A lot of “newbie experts” that Colette coaches know a lot about their chosen subject but very little about online marketing and the business model for setting up a profitable online business,Also, in her experience, many people get stuck trying to work out how to get their ideas turned into online products and services customers can buy, so the second half of the book covers some tools and techniques that can make the process of setting up an online consultancy and implementing an online marketing strategy much more straightforward.Here’s an overview of how this book is structured.Part 1• Personal brand basics.• Online business models• How to monetise your knowledge, skills and expertisePart 2• Setting up your website and your sales and marketing funnel• Adding functionality to your website• Creating your products and online consultancy servicesWhat Is A Personal Brand And Why Do You Need OneTheres never been a better time to position you as an expert- its a great way to enjoy some new opportunities.

You have the freedom and flexibility to choose the best options available in life, not necessarily options that are only presented to you in your professional career.Why not take time out to develop yourself rather than be stuck in a rut until retirement. Launching a strong personal brand online is a perfect way to open opportunities up that would otherwise be closed to you.Studies show that around 75% of today’s employed people are unhappy with their jobs.

They spend an average of one-third of their lives at work and 75% of them are unhappy while they’re there. As they spend another third of their lives asleep this means that a large portion of their waking lives are spent miserable, and that’s not a good thing when you think about it, is it?As far as Im concerned, jobs for life have gone especially when I look at the US Bureau of Labor Statistics as an example. The figures from a Sept 2011 study state the average worker will now have a whopping 10 to 15 jobs each lasting around 3 years at a time.What you need to be able to do is adapt to the circumstances you find yourself in.

You need to be able to go from opportunity to opportunity, to be flexible and to follow what the market needs to have these really great career chances given to you.If youre not flexible, if youre not dynamic, if youre not motivated, not proactive then its very, very easy to get stuck in a rut and get nothing but low-paid, dull work.If you’re a person who isn’t satisfied with your professional life as you’d like to be then defining your personal brand can help you start to enjoy what you do. Whether it’s a fresh perspective on your current role or paving the way to a new career, you can give your life new meaning.Your ultimate aim is to become indispensable to your clients, to add so much value, so much experience, so much expertise that they find they absolutely love working with you.

They are delighted by the results you achieve and they want to maintain a long-term business relationship with you.



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